A brand video introducing Taylors’ Legacy wine through the hard work and determination behind the business.
⸺ The Objective
To introduce the special-edition Legacy wine and communicate the hard work behind Taylors and its winemaking.
⸺ The Audience
Taylors customers interested in the story and craft behind the wine.
⸺ The Approach
We built the story around the graft needed to succeed in the wine business. An Australian voiceover carried the narrative, with imagery from Clare Valley showing the work and determination behind the brand.
⸺ The Production
Production combined two days in South Australia’s Clare Valley with a separate half-day studio shoot. We handled scripting, filming and post-production, bringing the location material and studio footage together in two ad lengths.
⸺ The Deliverables
60-second brand video
30-second ad
⸺ The Disciplines
Creative Development
Video Production
Video Editing
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