A beach-based brand video showing Coto’s swimwear in the surf lifestyle it was designed for.

ClientCoto SwimwearIndustryFashion & ApparelServicesBrand Content

⸺ The Objective

To show the design and fit of Coto’s swimwear alongside the lifestyle associated with the brand.

⸺ The Audience

People looking for swimwear and surf apparel suited to time at the beach.

⸺ The Approach

We kept the product in a beach setting, using the coastline and available light to establish the mood. The focus was on how the swimwear looked and fitted within that environment.

⸺ The Production

Filmed over half a day in India, the production used a lightweight setup and natural light. We edited the material into a main ad and a shorter version.

⸺ The Deliverables

30-second ad
15-second ad

⸺ The Disciplines

Video Production
Video Editing

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