RLSS

An awareness campaign, promoting the dangers of the river with a comic, but caring character who puts his mates first.

The campaign featured a television commercial, radio ads, social ads and photography.

ClientRoyal Life Saving SocietyCampaignRespect The RiverDirectorJimmy KyleDOPEvan ZellFirst ACDave MaGafferAndrew WardSound RecordistBen OakleyHair & Make-UpMelinda WenigRunnerLuke WalkerEditorJimmy KyleProducerJimmy KyleProduction ManagerGrace CutlerCreativeJimmy KyleProduction DesignGrace CutlerProduction CompanyTrapdoor Productions