A series of customer stories showing how business owners have used Clearco funding.
⸺ The Objective
To help prospective customers understand what Clearco funding could make possible for their business.
⸺ The Audience
Business owners considering funding and looking for examples from other founders.
⸺ The Approach
We put the customers’ experiences at the centre of each story, focusing on what they had been able to do with the support. A bright, upbeat treatment suited the owners’ accounts of their businesses and progress.
⸺ The Production
Each story was filmed over half a day, then edited into a two-minute profile with a shorter version for social use. The series gave Clearco a range of customer perspectives to share.
⸺ The Deliverables
5 customer story videos
Social cutdowns
⸺ The Disciplines
Video Production
Video Editing
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